Manufacturing has begun to struggle in Australia using traditional manufacturing techniques due to competition from the likes of China and India as well as the rising cost of wages. This has made it near impossible to compete with high volume type work, so most jobs being undertaken by Australian Manufacturing companies are of the high mix, low volume variety.
To combat this, it is necessary to develop technology making it possible to quickly move from a conceptual model to a finished product in minimal time with no tolerance for defects. The expertise and experience by the company directors in correctly implementing the use of virtual prototyping software with latest the technology will be the key to a competitive advantage held by Micron Manufacturing.